Strategy is an everyday part of leadership. In many ways it is something that every single manager or leader does – at home, at work, during meetings, while solving problems etc. But it is surprising –perhaps also alarming – that most of the time this critical task is carried out without a blueprint or a plan. Strategy is a plan, a “how,” a means of getting from here to there. It is also a perspective – that is, vision and direction. Morris Chang, former CEO of TSMC once said, “Without strategy, execution is aimless; without execution, strategy is useless”.


Strategy provides the plan of action and direction for the growth and success of an organization. Tosuccessfully deal with change, all executives need the skills and tools for both strategy formulationand implementation. Managing change and ambiguity requires strategic leaders who not only providea sense of direction, but who can also build ownership and alignment within their workgroups toimplement change. For instance, setting goals is a very important part of strategy. Among many otherthings this program will also cover how to set SMART goals (specific, measurable, attainable,relevant, and timely), solve problems using the MECE approach (mutually exclusive and collectivelyexhaustive) and communicate solutions using the “pyramid principle”.Program objectives 


Program objectives 
  • Understand the central concepts in strategy
  • Understand which frameworks and tools to utilise for internal and external analyses
  • Understand the relationship between the different strategic management concepts
  • Setting SMART Goals
  • Environmental awareness 
Speed is the Key
  • Ability to apply concepts and frameworks to business cases and real-life organisations
  • Ability to analyse an organisation’s resources and capabilities
  • Recognise the implications of strategic decisions on an organisation’s future opportunities andcompetition
  • Solve problems like a consultant using the MECE approach
  • Communicate your views effectively using the pyramid principle
  • Targeting the capabilities you need in order to excel
  • Judicious use of power 
Learner’s profile


  • Managers
  • Supervisors
  • Team Leaders
Ideal Group Size
  • 15 Participants